How to Use AI in Marketing: Best Practices & Examples 2025
When it comes to improving search rankings, Surfer SEO is one of the most reliable assistants you can have. Instead of guessing what makes a page rank, it looks at the top-performing content and shows you the exact elements you’re missing. This makes it easier to fine-tune articles so they have a real chance of appearing higher in results. Not all regions are adopting AI at the same pace, and that’s creating some interesting contrasts. For example, 40% of European CMOs have pointed out the need for better digital skills in their teams, compared to just 20% in North America.
AI Marketing Trends in 2024
It even compares your work against competitors and tells you where to improve. For marketers who already have content published, the audit feature checks existing pages and highlights quick fixes that can boost visibility. From optimizing the customer journey to automating tasks across multiple marketing channels, AI can streamline operations and boost efficiency. As AI starts playing a bigger role in search engine optimization, one thing marketers have to watch out for is the rise of “zero-click” searches. With easy integration into websites or social platforms, Bottr.me provides quick and interactive solutions for customer service. AI tools, like Grammarly or Pro Writing Aid, use natural language processing to understand the context and offer more accurate suggestions.
Artificial intelligence Reasoning, Algorithms, Automation
Robotics powered by AI has made significant strides in industries like manufacturing, healthcare, and logistics. The rise of powerful language models like OpenAI’s GPT (Generative Pretrained Transformer) and Google’s BERT has drastically improved NLP’s capabilities. These models are capable of understanding context, generating human-like text, and even answering questions with impressive accuracy. There are several types of machine learning, including supervised learning, unsupervised learning, semi-supervised learning, and reinforcement learning. In supervised learning, the machine is trained on labeled data, meaning the correct output is already known, and the system learns to predict these outputs. Unsupervised learning, on the other hand, deals with unlabeled data, where the machine must find patterns and structures within the data on its own.
Healthcare
AI also plays a role in predicting market trends, helping investors make more informed decisions. AI’s role in healthcare is revolutionizing diagnosis, treatment planning, and patient care. AI-powered diagnostic tools can analyze medical images to detect conditions such as cancer or neurological disorders with remarkable accuracy. Machine learning algorithms are also used to predict patient outcomes, recommend personalized treatment plans, and even assist in drug discovery.
35+ Best AI Tools: Lists by Category 2025
Pricing starts at $12/month for individuals, $39 for small teams, $89 for larger teams, and there's custom pricing for enterprise. Premium plans start at $19/month and unlock unlimited AI features and deeper integrations. For what it offers—especially how well it captures questions and action items—it’s tough to beat.
Machine Learning
We’ve seen the first glimmers of the potential of foundation models in the worlds of imagery and language. Input a short prompt, and the system generates an entire essay, or a complex image, based on your parameters, even if it wasn’t specifically trained on how to execute that exact argument or generate an image in that way. Let’s take an example in the world of natural-language processing, one of the areas where foundation models are already quite well established. With the previous generation of AI techniques, if you wanted to build an AI model that could summarize bodies of text for you, you’d need tens of thousands of labeled examples just for the summarization use case. With a pre-trained foundation model, we can reduce labeled data requirements dramatically.
Acceleration of Decision-Tree Ensemble Models on the IBM Telum Processor
A novel gradient boosting machine that achieves state-of-the-art generalization accuracy over a majority of datasets. A third way to accelerate inferencing is to remove bottlenecks in the middleware that translates AI models into operations that various hardware backends can execute to solve an AI task. To achieve this, IBM has collaborated with developers in the open-source PyTorch community. Retrieval-augmented generation (RAG) is an AI framework for improving the quality of LLM-generated responses by grounding the model on external sources of knowledge to supplement the LLM’s internal representation of information.
usage "Hello, This is" vs "My Name is" or "I am" in self introduction English Language Learners Stack Exchange
You could qualify such classes as "on-site" or "physical"; but except in a context where online and non-online have already been clearly distinguished this is going to read/sound rather clunky. What you're asking for is a term to "mark" an "unmarked" category, which is usually going to be awkward. I'm translating some words used in messages and labels in a e-learning web application used by companies. So, I'm trying to find the right answer for a course, instead of online, took in a classroom or any corporate environment.
20+ Best AI Tools for Business: 2025's Must-Haves
Descript is an innovative audio and video editor that uses AI to make editing as simple as editing a text document. It automatically transcribes your media, and you can edit the video or audio by simply deleting or moving words in the transcript. It also features AI voice cloning and a studio sound feature to remove background noise. This is one of the most transformative AI tools for business in media production.
Masters In Marketing
An e-commerce platform expanding into new international markets faces the challenge of translating thousands of product descriptions. Lilt can streamline the launch of a marketing campaign across several regions, each with its own language and cultural nuances. Accelerate revenue and 2x productivity when you equip teams across your organization with AI skills and training. Let Nextiva take care of CX while other tools optimize your operations toward better efficiency. Many incredible AI tools exist for small businesses, including ChatGPT, Jasper, ClickUp, and others.
How to use ChatGPT: A beginner's guide to the most popular AI chatbot
OpenAI initially releases this feature to users who pay for the Plus, Team or Enterprise plan. OpenAI announces the ChatGPT Pro plan, a new premium plan for ChatGPT users to access even more features. The plan costs $200 per month and gives users access to Open AI o1, o1-mini, GPT-4o and advanced voice mode.
Artificial Intelligence AI vs Machine Learning Columbia AI
Understanding the differences — and the connections — between them isn’t just academic. It’s essential for anyone who wants to navigate the future, whether as a technologist, entrepreneur, policymaker, or citizen. These deep networks can automatically learn representations of data, eliminating the need AI startups for manual feature extraction — a major breakthrough.
Top 15 AI Business Use Cases in 2025 + Examples
Create effective marketing campaigns tailored to customer behaviour. AI can analyse customer feedback from various sources, such as reviews and surveys, to identify common issues and preferences, informing product improvements and new features. Use AI to analyse customer data and group audiences based on behaviour and preferences. Use machine learning to improve workflow and increase efficiency.
Beginners Guide to Tinkercad
In addition, these models provide measures of calibrated uncertainty along with each answer. SQL, which stands for structured query language, is a programming language for storing and manipulating information in a database. In SQL, people can ask questions about data using keywords, such as by summing, filtering, or grouping database records. This new tool is built on top of SQL, a programming language for database creation and manipulation that was introduced in the late 1970s and is used by millions of developers worldwide. GenSQL, a generative AI system for databases, could help users make predictions, detect anomalies, guess missing values, fix errors, or generate synthetic data with just a few keystrokes. For instance, with a 50x efficiency boost, the MBTL algorithm could train on just two tasks and achieve the same performance as a standard method which uses data from 100 tasks.
Top 11 Benefits of Artificial Intelligence in 2025
Artificial intelligence has been seamlessly integrated into daily life in various ways. For example, virtual assistants like Siri and Alexa use AI to understand and respond to voice commands. These technologies use advanced encryption and bias-prevention measures to protect user information. Also, AI-powered glucose monitoring apps help diabetes patients track their health in real time by sending alerts to both patients and doctors when necessary.
Best AI Writer, Image, Audio & Content Generator with ChatGPT
While AI can generate creative suggestions, true innovation often requires human intuition and understanding of the target audience. AI can help by automatically identifying outdated information, suggesting relevant updates, and even translating content into different languages. This simplifies the process of maintaining accurate and accessible training resources. This makes it a valuable tool for training providers who need visually appealing and engaging materials.
Best AI Video Upscaling Software of 2025 (Free & Paid)
Its strength lies in its scheduling and engagement tools, which are perfect for maintaining a steady social media presence. The community appreciates Hootsuite for its AI-powered content generation and seamless workflow. By following these best practices, you can help ensure that using generative AI in content marketing is safe, responsible, and effective. Generative AI has the potential to revolutionize content marketing, but several ethical considerations need to be taken into account before we outpace ourselves in innovation. Generative AI is already producing text with falsely attributed quotes, invented data, and supposed “findings” that sound plausible but aren’t connected to real research.
The 8 best free AI tools in 2025
Data protection ranks high on MagicSchool’s priority list. The platform follows FERPA rules and uses strong security measures to keep student information safe. While we focus on free AI tools, many tools offer both free and premium tiers. We clearly indicate which tools have free plans and what limitations they might have, helping you make informed decisions. A detailed comparison of the best free OpenRouter models for Kilo Code, exploring their strengths, performance, and ideal use cases for developers. Let’s be honest, free AI tools are incredible, and we’ve used plenty while building this list.
Best Free AI Tools (Tested by Real Users)
QR codes and email integration make the system ideal for both face-to-face and virtual networking in any profession. My extensive testing of hundreds of AI tools in 2025 revealed 36 outstanding free options that deliver practical value with significant results. These tools serve specific professional needs effectively – from lawyers who automate document analysis to teachers who create tailored learning experiences.